Media Training Says Always Proof Read

There are numerous examples of how a lack of proof reading can cause embarrassment and grief to companies and individuals. Today I read on a Murdoch website that “a 124-year-old family business went kaput within two months because of a typo on a government register. Really, you can’t make this stuff up.

Welsh engineers Taylor & Sons, which was established in 1875, got a shock in February 2009 when Companies House, the UK government’s registrar of companies, recorded the company as having gone bust.

It hadn’t.

But Taylor & Son had. Note the difference — one had an ‘s’ and the other didn’t. The Telegraph in the UK, reported that while the mistake was caught and corrected three days later, it had done irreparable damage to Taylor & Sons, the business that was still kicking at the time.

Now, a former owner of Taylor & Sons has successfully sued the government, which he says destroyed the business with incorrect spelling.

Yesterday, the British High Court found the government liable for the demise of the business, which could leave taxpayers with a £9 million ($17.2 million) legal bill.”

Closer to home, I often see “typos” on GTV 9 News which I used to produce. Suburbs spelt incorrectly, names spelt wrongly etc. I often wonder if the producer or his/her assistant actually check the wording coming out of their graphics department. I did a short stint at HSV 7 news desk four years ago and the producer there had the graphics department come to her desk and show her every “super” that would be used on the news that night – and she proof read each one to ensure the spelling was correct.

GTV 9 News – take note!!

 

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